In 2004, we embarked on a journey to create purpose-driven, visually appealing and user-friendly web experiences. Fast forward to the present, we’ve transformed into an innovation powerhouse, driven by a zeal to tap potentially disruptive technologies and deliver exceptional business growth.
Innovative minds turning ideas into reality
We are Ably Soft
Helping Businesses Brace For a Digital Age
UNI Diamonds
Proud makers of UNI - world's first, B2B Diamond Trading online marketplace. We applied our rich-technical expertise to build articulate front-end web application, and Android, iOS apps, that are studded with a range of useful domain-specific features.
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Voyij
Built with our flagship eCommerce software Yo!Kart, Voyij is an Alaska-based online travel marketplace that simplifies booking adventure activities, tours, excursions and shopping from local stores for people on vacation.
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B2B Liquor Marketplace
An inimitable B2B Liquor Marketplace for the South African market, designed to bring price-transparency and create a level playing field for all players. It comprises several analytical, operational and marketing capabilities to automate process flows and incentivize sales.
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Cravior
Cravior is a Philippines based online meal kit ordering and delivery marketplace. Built with our turnkey solution Yo!Meal, the platform offers the options to order both ready-to-cook meals or pre-cooked meals by local chefs, driving healthier eating habits among the general population.
View Case StudyWhy Choose Us?
Trust Through Transparency
We exercise fair, responsible and ethical business practices. Our beliefs are focused on building trust through transparent dialogues and quality outcomes.
Deliver Perfection
We collaborate with our clients to get on top of relevant business use cases. A multidisciplinary team then works on the fine details to deliver perfect results.
Drive Innovation
We are quick to improvise contemporary technology norms. By building innovative solutions, we bring about paradigm shifts across diverse business verticals.
Exercise Agility
We are an agile workforce that effortlessly adapts to changing requirements across all stages of product development to deliver desirable outcomes to our clients.
Our Services
Our extensive range of services caters the ever-changing technology needs of businesses across diverse industry verticals. We apply a research-driven approach to strategize true business innovation.
Agile Software Development
We implement incremental and iterative processes to build high quality software that fulfills end-user requirements.
MVP Development
We develop scaled-back versions of apps to test their product market fit and to gather vital user-feedback.
eCommerce Development
We offer industry-grade eCommerce development services to help businesses gain strong online presence.
Business Model Analysis
We analyze and synthesize findings to assist clients adopt a business model with the greatest value proposition.
Mobile App Development
We design iconic mobile apps that offer seamless user experience and drive higher conversion rates.
Digital Marketing
We use a wide range of digital marketing strategies to help businesses reach, convert, and retain more customers.
Consultancy
We offer consultation dedicated to help businesses transform digitally, gain efficiency, and untap maximum growth.
Website Design
We blend design with functionality to create websites that mermersize users and accentuate brand value.
We Love Our Clients
Products
Empowering Businesses Across The eCommerce & On-Demand Delivery Arena
Testimonials
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enterprise grade custom solutions delivered
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team of technologists and domain experts
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years of software engineering expertise
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